Premium Product Launch · 12 SKUs in 10 Days
A leading personal care brand needed full packaging for a 12-SKU product range, folding cartons, labels, and POS inserts, in 10 working days, with a premium unboxing experience as a non-negotiable brief.
12 packaging variants, each with a distinct colour scheme, required simultaneous pre-press, plate making, and press scheduling. The brand needed a premium feel, soft-touch lamination, spot UV on logos, within a 10-working-day window that included finishing and dispatch.
- All 12 files pre-flighted and approved within 6 hours of brief receipt
- 48 CMYK plates made via CTP in a single overnight run
- Press scheduled in batches, similar colour profiles printed back-to-back to reduce wash time
- Soft-touch BOPP lamination applied within 24 hours of press
- Spot UV, die-cutting, and gluing completed on a parallel finishing line
- Board: 350 GSM SBS (Solid Bleached Sulphate)
- Carton style: Straight tuck end, reverse tuck end (mix per SKU)
- Finish: Soft-touch BOPP lamination + spot UV on brand logo
- Colour: CMYK + 1 Pantone spot per variant
- Barcode: EAN-13 verified to GS1 standards